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PRIMO is a ride-on toy handmade by Ambosstoys in the design of a vintage Italian scooter of the finest of craftsmanship. Its solid metal sheet frame is welded by hand and painted in beautiful hues. It’s all around soft appearance makes it a classic heirloom piece to pass down through generations.
Powered by foot, kids develop gross physical motor skills, balance and coordination – and look cool cruising around the neighborhood!
PRIMO was named Best Toy 2019 by ASTRA (American Specialty Toy Retailing Association).
Features & Pieces:
This toy teaches, encourages & supports:
The two founders of Ambosstoys, Elisha Ruesch and Nguyen Nguyen met in 2000 and found they shared a common hobby of collecting, restoring and trading classic cars and motorbikes. They started a workshop in Vietnam and displayed their restored vehicles in a Zurich, Switzerland showroom.
After they both became parents they developed a vision for creating toys in timeless designs similar to classic vehicles and made of metal sheets that last for a lifetime. The PRIMO ride-on scooter was born. Primo means ‘first’ in Italian and has a twofold meaning for Ambosstoys: it reflects the origin of the design as Primo resembles a classic Italian scooter and it marks the first product of Ambosstoys.